How to Write a KILLER Local Business Testimonial
Testimonials and reviews are becoming huge for local businesses. People are more likely to believe what other people say about you than what you say about yourself. Below you'll find a simple four step process on how to collect a killer testimonial or review from your clients, customers or patients. You can either interview them over the phone and record the conversation or you could create a testimonial/review template in advance and have them fill it out in person at your business. Ask the following questions and record their answers.
- Where were you/what were you like before using our product or service?
- What specific result or change did our product or service produce for you?
- How did our product or service perform relative to the competition?
- How are you now? What are you or your business like as a result of using our product or service?
Make sure to keep all of your reviews and testimonials in a binder and keep them at your business to show to potential customers or patients. Another smart idea would be to take those reviews and post them to review sites on the internet such as your Google Places page, Yelp, Super Pages, Angie's List and more. This isn't as easy as it sounds though. Many of these review sites will delete your reviews if you post multiple reviews from the same account. You can use our automated review generation system to successfully post your reviews and testimonials to over 15 review sites on the internet. Just give us a call at 312-244-3742 for more information.
